Your college or university has a tremendous amount of data about prospective, current, and former students. Data are often used by the college for formal reporting requirements or to support strategic planning but, in our experience, the data are often underutilized to support day-to-day operational decisions and processes.
- Do recruiting and admissions staff members know which prospective students are most likely to matriculate in the next 30 days and why?
- Do your instructors know which students entering their class failed their last class or have other risk factors that signal a higher probability of failure?
- Do advisors know which students are most likely to stop out next quarter and why?
- Do you frequently send tailored emails, text messages, and Facebook messages to sub-sets of students with key actions they need to take or resources they should consider accessing based on data triggers?
- Can you tell which current or recent students are most likely to recommend or not recommend your school to a friend or family member?
- Can you identify which processes generate the most confusion for your students (e.g., cause greatest demands on student support-staff time?)
- Are you able to measure the success of various student recruiting and retention initiatives?
If you answered “no” to any of these questions, you may not be using available or easily obtainable data to increase student enrollments, student retention, and student loyalty, and to decrease operational costs.
Vantage Point can help your school leverage your existing data and technology.
We use our Process & Outcomes Driven Requirements Definition service to help pinpoint which processes can:
- Benefit from better use of data
- How and when to best access the data
- Which process and technology changes may be needed
In addition, Vantage Point helps you identify the core set of reports that matter. In addition, we can provide outsourced data analysis support to help you interpret your data and use trend and root-cause analysis to drive continual improvements in your student-services operations.
Contact Vantage Point for information on how we can aid your college or university in making data-supported decisions.
